OUR HISTORY

Since 1965
creating value

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where it all began

1965 1965

The first Brasif company is founded in Belo Horizonte-MG, as a distributor of steel products.

beginning of the partnership

1970

Enters the heavy machinery segment as a J.I. Case dealer in Minas Gerais.

1965
1970 1972

beginning of portfolio expansion

Brasif signs an agreement with Hyster and extends its operations to the states of Rio de Janeiro, Espírito Santo, Goiás, and the Federal District.

1972

1965 1972

1975

This year, agribusiness activities begin with Mata Velha Farm in Minas Gerais.

a new segment of activity

1972 1979

pioneering and expansion

1979

Brasif opens the first Duty-Free shops at Rio de Janeiro airports.

1975 1994

Real Estate investments

Starts real estate activities in partnership with Alphaville Urbanismo Portugal.

1994

1979 1999

More capillarity for the machinery business

Brasif Rental is created, focusing on the equipment rental market, opening the first branch in the state of São Paulo.

1999

1994 2003

Territory expansion

2003

Brasif Máquinas negotiates with Case and expands its distribution area to the state of São Paulo.

1999 2008

new partnership and expansion
of the group

2008

In partnership with Grendene, Brasif starts operations at Usina da Mata in Valparaíso, São Paulo, for the production of ethanol and sugar.

2003 2009

2009

Brasif founds Geneal in Uberaba-MG, starting activities with animal genetics. Also in 2009, Loungerie, a women's fashion company, is created.

Accelerated growth and
expansion into new
segments

2008 2017

Brasif Máquinas develops new
distribution

2017

This year, Brasif Máquinas begins the distribution of the FPT Industrial brand, a manufacturer of engines and generators belonging to the Iveco group.

2009 2018

another strong
partner

Brasif Máquinas establishes an agreement with Yale Brasil Forklifts, a brand of the Hyster-Yale group, for equipment distribution in the state of Tocantins.

2018

2017 2020

Brasif Máquinas' territory grows

2020

The company expands the distribution territory of the Hyster and Yale Forklifts brands to the states of São Paulo, Mato Grosso, and Mato Grosso do Sul.

2018 2024

2024

Brasif Máquinas acquires Maxum, which becomes Maxum Brasif, thus starting the distribution of Case Agricultural equipment in specific territories of the states of Bahia and Piauí. This increases the number of branches to 15, in addition to expanding the company's territory to 11 states and the Federal District.

Distribution of machinery for
agribusiness

2017